Outcomes
In order to successfully complete this course, the student will:
1. Define business related terms.
2. Describe the primary functions of a business including accounting, economics, management, human resources, and marketing.
3. Examine current issues in the business environment.
4. Discuss the importance of business ethics and social responsibility.
5. Compare different types of business ownership.
6. Describe the characteristics of various organizational designs (e.g., decentralized versus centralized).
7. Identify fundamental concepts and principles related to the marketing environment.